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Ocular Kinetics BOA

Study on the Influence of  BOA Designs

To know more about the research Download the PDF Version

The origin of our research


Olivia BOA is a painter, designer, stylist and fashion designer.

She developed the concept in Boa Eye Kinetics in 2015.

Mother of four children, including a son who is severely handicapped and under constant stress. Life brings her to attend specialized institutions and meet other children with disabilities.

Seeing that children were particularly receptive to visual information, she developed this new concept based on eye movement and colour.

The Principle


The principle is based on “Effort less“.

The person will simply look at a visual medium and let his gaze go where it leads him, taking the time he needs.

The ocular movement generated by the arrangement of the colored pixels leads to hypnotizing kinetics that influences brain frequency.

EMDR (Eyes Mouvement Desensitization and Reprocessing) uses horizontal eye movement.

It is an effective psychotherapeutic intervention technique for the treatment of post-traumatic stress disorder.

Boa Eye Kinetics uses several directional vectors, unlike EMDR, which uses only one.

How it works


Boa Ocular Kinetics demonstrates that horizontal ocular scanning on a specifically pixelized support will lower the brain activity of observers.

While vertical ocular scanning will tend to increase brain activity.

The subtle combination of these movements on the Boa designs will rather calm or revitalize the observers while keeping the hypnotic effect.

Color is a wavelength of light and has all its importance in Boa designs.

Calculated in Hertz, it has an impact on our brain frequencies.

In Chromatherapy, warm colours energize while cold colours soothe.

By succinctly schematizing brain activity;

we could say that the more relaxed we are, the more we are around a Theta wave, and the more stressed we are, the more we are around a Gamma wave.

Opposite are topographies, i.e. the result of EEG (electroencephalogram) measurements on 10 volunteers during 3 minutes of recordings.

This topography represents the average distribution of the volunteers’ brain waves as they look at the Hawaii Pink T-shirt.

We observe an increase in Theta waves in the occipital lobe (associated with sight) and even Delta in the left temporal region, which implies a particularly deep relaxation.

Summary of effects

Eye kinetics is used on Boa stationery to help schoolchildren concentrate.

We also use Boa eye-kinetics on clothing collections because we believe that each person can have an effect on their surroundings.

You will find more information on research on oxidative stress in the full version.